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lululemon.com color palette
The brand palette extracted from lululemon.com — primary, accent, neutral, background, and text colors with copy-ready hex codes and one-click export to CSS, Tailwind, and design tokens. Last updated January 29, 2011. Palette reconstructed from an archived capture.
Crimson
#c8303b
rgb(200, 48, 59)
hsl(356, 61%, 49%)
White
#ffffff
rgb(255, 255, 255)
hsl(0, 0%, 100%)
Charcoal
#313131
rgb(49, 49, 49)
hsl(0, 0%, 19%)
Dim Gray
#666666
rgb(102, 102, 102)
hsl(0, 0%, 40%)
About the lululemon.com color palette
lululemon.com's brand palette is built around Crimson (#C8303B). Below are all 4 colors with copy-ready hex, RGB, and HSL values, plus one-click export to CSS variables, Tailwind, and design tokens.
- Crimson · Primary
- — the dominant brand color — used for logos, primary buttons, and key moments.
- Dim Gray · Neutral
- — a supporting tone for borders, dividers, and muted UI surfaces.
- White · Background
- — the base surface the rest of the palette sits on.
- Charcoal · Text
- — the primary readable foreground color.
Frequently asked questions
What is lululemon.com's primary brand color?
lululemon.com's primary brand color is Crimson, hex #C8303B.
How many colors are in the lululemon.com palette?
This palette lists 4 role-labeled colors — primary, accent, neutral, background, and text — each with copy-ready hex, RGB, and HSL values.
Can I use the lululemon.com color palette?
You can copy any hex code or export the whole palette to CSS variables, Tailwind, or design tokens. Brand colors may be trademarked, so use them for inspiration or compatibility — not to imitate a brand.
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