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kfc.com color palette

The brand palette extracted from kfc.com — primary, accent, neutral, background, and text colors with copy-ready hex codes and one-click export to CSS, Tailwind, and design tokens. Last updated January 1, 2021. Palette reconstructed from an archived capture.

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Primary

Crimson

#e4022c

rgb(228, 2, 44)

hsl(349, 98%, 45%)

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Accent

Pink

#f8c0cb

rgb(248, 192, 203)

hsl(348, 80%, 86%)

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Background

White

#ffffff

rgb(255, 255, 255)

hsl(0, 0%, 100%)

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Text

Silver

#c1c0bc

rgb(193, 192, 188)

hsl(48, 4%, 75%)

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Neutral

Black

#000000

rgb(0, 0, 0)

hsl(0, 0%, 0%)

About the kfc.com color palette

kfc.com's brand palette is built around Crimson (#E4022C) as its primary color, paired with Pink (#F8C0CB) as an accent. Below are all 5 colors with copy-ready hex, RGB, and HSL values, plus one-click export to CSS variables, Tailwind, and design tokens.

Crimson · Primary
the dominant brand color — used for logos, primary buttons, and key moments.
Pink · Accent
a secondary highlight for links, callouts, and interactive states.
Black · Neutral
a supporting tone for borders, dividers, and muted UI surfaces.
White · Background
the base surface the rest of the palette sits on.
Silver · Text
the primary readable foreground color.

Frequently asked questions

What is kfc.com's primary brand color?

kfc.com's primary brand color is Crimson, hex #E4022C.

What accent color does kfc.com use?

kfc.com pairs its primary with Pink (#F8C0CB) as an accent.

How many colors are in the kfc.com palette?

This palette lists 5 role-labeled colors — primary, accent, neutral, background, and text — each with copy-ready hex, RGB, and HSL values.

Can I use the kfc.com color palette?

You can copy any hex code or export the whole palette to CSS variables, Tailwind, or design tokens. Brand colors may be trademarked, so use them for inspiration or compatibility — not to imitate a brand.

How kfc.com has looked over time

Snapshots of kfc.com's palette — the colors the site showed at different points in time, most recent first. Entries marked “archived” are reconstructed from the Web Archive.

  1. Archived
    #e4022c
    #f8c0cb
    #ffffff
    #c1c0bc
    #000000
  2. Archived
    #e4052d
    #ffffff
    #a4a4a4
    #000000
  3. Archived
    #e4052d
    #f38da1
    #ffffff
    #a4a4a4
    #000000

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