What is hellofresh.com's primary brand color?

hellofresh.com's primary brand color is Forest Green, hex #009645.

What accent color does hellofresh.com use?

hellofresh.com pairs its primary with Yellow Green (#9FDD32) as an accent.

How many colors are in the hellofresh.com palette?

This palette lists 8 role-labeled colors — primary, accent, neutral, background, and text — each with copy-ready hex, RGB, and HSL values.

Can I use the hellofresh.com color palette?

You can copy any hex code or export the whole palette to CSS variables, Tailwind, or design tokens. Brand colors may be trademarked, so use them for inspiration or compatibility — not to imitate a brand.

Gallery / Color palette

hellofresh.com color palette

The brand palette extracted from hellofresh.com — primary, accent, neutral, background, and text colors with copy-ready hex codes and one-click export to CSS, Tailwind, and design tokens. Last updated June 17, 2026.

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Primary

Forest Green

#009645

rgb(0, 150, 69)

hsl(148, 100%, 29%)

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Accent

Yellow Green

#9fdd32

rgb(159, 221, 50)

hsl(82, 72%, 53%)

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Accent

Royal Blue

#1a5db6

rgb(26, 93, 182)

hsl(214, 75%, 41%)

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Accent

Chocolate

#ce4500

rgb(206, 69, 0)

hsl(20, 100%, 40%)

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Accent

Dark Green

#476b2d

rgb(71, 107, 45)

hsl(95, 41%, 30%)

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Background

White Smoke

#faf8f4

rgb(250, 248, 244)

hsl(40, 37%, 97%)

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Text

Charcoal

#242424

rgb(36, 36, 36)

hsl(0, 0%, 14%)

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Neutral

Gainsboro

#e6e5e0

rgb(230, 229, 224)

hsl(50, 11%, 89%)

CSS variables

:root {
  --color-primary: #009645;
  --color-accent-1: #9fdd32;
  --color-accent-2: #1a5db6;
  --color-accent-3: #ce4500;
  --color-accent-4: #476b2d;
  --color-background: #faf8f4;
  --color-text: #242424;
  --color-neutral: #e6e5e0;
}

Tailwind v4

@theme {
  --color-primary: #009645;
  --color-accent-1: #9fdd32;
  --color-accent-2: #1a5db6;
  --color-accent-3: #ce4500;
  --color-accent-4: #476b2d;
  --color-background: #faf8f4;
  --color-text: #242424;
  --color-neutral: #e6e5e0;
}

About the hellofresh.com color palette

hellofresh.com's brand palette is built around Forest Green (#009645) as its primary color, paired with Yellow Green (#9FDD32) as an accent. Below are all 8 colors with copy-ready hex, RGB, and HSL values, plus one-click export to CSS variables, Tailwind, and design tokens.

Forest Green · Primary: — the dominant brand color — used for logos, primary buttons, and key moments.
Yellow Green · Accent: — a secondary highlight for links, callouts, and interactive states.
Gainsboro · Neutral: — a supporting tone for borders, dividers, and muted UI surfaces.
White Smoke · Background: — the base surface the rest of the palette sits on.
Charcoal · Text: — the primary readable foreground color.

Frequently asked questions

What is hellofresh.com's primary brand color?: hellofresh.com's primary brand color is Forest Green, hex #009645.
What accent color does hellofresh.com use?: hellofresh.com pairs its primary with Yellow Green (#9FDD32) as an accent.
How many colors are in the hellofresh.com palette?: This palette lists 8 role-labeled colors — primary, accent, neutral, background, and text — each with copy-ready hex, RGB, and HSL values.
Can I use the hellofresh.com color palette?: You can copy any hex code or export the whole palette to CSS variables, Tailwind, or design tokens. Brand colors may be trademarked, so use them for inspiration or compatibility — not to imitate a brand.

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