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canva.com color palette
The brand palette extracted from canva.com — primary, accent, neutral, background, and text colors with copy-ready hex codes and one-click export to CSS, Tailwind, and design tokens. Last updated January 1, 2023. Palette reconstructed from an archived capture.
Plum
#adadf9
rgb(173, 173, 249)
hsl(240, 86%, 83%)
Plum
#c2acd4
rgb(194, 172, 212)
hsl(273, 32%, 75%)
Blue
#0000ee
rgb(0, 0, 238)
hsl(240, 100%, 47%)
White
#fefefe
rgb(254, 254, 254)
hsl(0, 0%, 100%)
About the canva.com color palette
canva.com's brand palette is built around Plum (#ADADF9) as its primary color, paired with Plum (#C2ACD4) as an accent. Below are all 4 colors with copy-ready hex, RGB, and HSL values, plus one-click export to CSS variables, Tailwind, and design tokens.
- Plum · Primary
- — the dominant brand color — used for logos, primary buttons, and key moments.
- Plum · Accent
- — a secondary highlight for links, callouts, and interactive states.
- White · Neutral
- — a supporting tone for borders, dividers, and muted UI surfaces.
- Blue · Text
- — the primary readable foreground color.
Frequently asked questions
What is canva.com's primary brand color?
canva.com's primary brand color is Plum, hex #ADADF9.
What accent color does canva.com use?
canva.com pairs its primary with Plum (#C2ACD4) as an accent.
How many colors are in the canva.com palette?
This palette lists 4 role-labeled colors — primary, accent, neutral, background, and text — each with copy-ready hex, RGB, and HSL values.
Can I use the canva.com color palette?
You can copy any hex code or export the whole palette to CSS variables, Tailwind, or design tokens. Brand colors may be trademarked, so use them for inspiration or compatibility — not to imitate a brand.
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