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bing.com color palette

The brand palette extracted from bing.com — primary, accent, neutral, background, and text colors with copy-ready hex codes and one-click export to CSS, Tailwind, and design tokens. Last updated July 6, 2026.

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Primary

Navy

#001ba0

rgb(0, 27, 160)

hsl(230, 100%, 31%)

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Accent

Royal Blue

#3379e8

rgb(51, 121, 232)

hsl(217, 80%, 55%)

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Accent

Yellow Green

#9dc21a

rgb(157, 194, 26)

hsl(73, 76%, 43%)

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Accent

Amber

#ffc426

rgb(255, 196, 38)

hsl(44, 100%, 57%)

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Accent

Chocolate

#c97447

rgb(201, 116, 71)

hsl(21, 55%, 53%)

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Background

White

#ffffff

rgb(255, 255, 255)

hsl(0, 0%, 100%)

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Text

Charcoal

#444444

rgb(68, 68, 68)

hsl(0, 0%, 27%)

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Neutral

White Smoke

#efefef

rgb(239, 239, 239)

hsl(0, 0%, 94%)

About the bing.com color palette

bing.com's brand palette is built around Navy (#001BA0) as its primary color, paired with Royal Blue (#3379E8) as an accent. Below are all 8 colors with copy-ready hex, RGB, and HSL values, plus one-click export to CSS variables, Tailwind, and design tokens.

Navy · Primary
the dominant brand color — used for logos, primary buttons, and key moments.
Royal Blue · Accent
a secondary highlight for links, callouts, and interactive states.
White Smoke · Neutral
a supporting tone for borders, dividers, and muted UI surfaces.
White · Background
the base surface the rest of the palette sits on.
Charcoal · Text
the primary readable foreground color.

Frequently asked questions

What is bing.com's primary brand color?

bing.com's primary brand color is Navy, hex #001BA0.

What accent color does bing.com use?

bing.com pairs its primary with Royal Blue (#3379E8) as an accent.

How many colors are in the bing.com palette?

This palette lists 8 role-labeled colors — primary, accent, neutral, background, and text — each with copy-ready hex, RGB, and HSL values.

Can I use the bing.com color palette?

You can copy any hex code or export the whole palette to CSS variables, Tailwind, or design tokens. Brand colors may be trademarked, so use them for inspiration or compatibility — not to imitate a brand.

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