Gallery / Color palette
water.usgs.gov color palette
The brand palette extracted from water.usgs.gov — primary, accent, neutral, background, and text colors with copy-ready hex codes and one-click export to CSS, Tailwind, and design tokens. Last updated August 7, 2026.
Royal Blue
#0360a3
rgb(3, 96, 163)
hsl(205, 96%, 33%)
Midnight Blue
#09294e
rgb(9, 41, 78)
hsl(212, 79%, 17%)
Snow
#f9f9f9
rgb(249, 249, 249)
hsl(0, 0%, 98%)
Light Gray
#cfd6db
rgb(207, 214, 219)
hsl(205, 14%, 84%)
About the water.usgs.gov color palette
water.usgs.gov's brand palette is built around Royal Blue (#0360A3). Below are all 4 colors with copy-ready hex, RGB, and HSL values, plus one-click export to CSS variables, Tailwind, and design tokens.
- Royal Blue · Primary
- — the dominant brand color — used for logos, primary buttons, and key moments.
- Light Gray · Neutral
- — a supporting tone for borders, dividers, and muted UI surfaces.
- Midnight Blue · Background
- — the base surface the rest of the palette sits on.
- Snow · Text
- — the primary readable foreground color.
Frequently asked questions
What is water.usgs.gov's primary brand color?
water.usgs.gov's primary brand color is Royal Blue, hex #0360A3.
How many colors are in the water.usgs.gov palette?
This palette lists 4 role-labeled colors — primary, accent, neutral, background, and text — each with copy-ready hex, RGB, and HSL values.
Can I use the water.usgs.gov color palette?
You can copy any hex code or export the whole palette to CSS variables, Tailwind, or design tokens. Brand colors may be trademarked, so use them for inspiration or compatibility — not to imitate a brand.
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