Gallery / Color palette
servicenow.com color palette
The brand palette extracted from servicenow.com — primary, accent, neutral, background, and text colors with copy-ready hex codes and one-click export to CSS, Tailwind, and design tokens. Last updated January 1, 2020. Palette reconstructed from an archived capture.
Light Sea Green
#81b5a1
rgb(129, 181, 161)
hsl(157, 26%, 61%)
Snow
#fcfcfc
rgb(252, 252, 252)
hsl(0, 0%, 99%)
Charcoal
#293e40
rgb(41, 62, 64)
hsl(185, 22%, 21%)
Lavender
#dee9e7
rgb(222, 233, 231)
hsl(169, 20%, 89%)
About the servicenow.com color palette
servicenow.com's brand palette is built around Light Sea Green (#81B5A1). Below are all 4 colors with copy-ready hex, RGB, and HSL values, plus one-click export to CSS variables, Tailwind, and design tokens.
- Light Sea Green · Primary
- — the dominant brand color — used for logos, primary buttons, and key moments.
- Lavender · Neutral
- — a supporting tone for borders, dividers, and muted UI surfaces.
- Snow · Background
- — the base surface the rest of the palette sits on.
- Charcoal · Text
- — the primary readable foreground color.
Frequently asked questions
What is servicenow.com's primary brand color?
servicenow.com's primary brand color is Light Sea Green, hex #81B5A1.
How many colors are in the servicenow.com palette?
This palette lists 4 role-labeled colors — primary, accent, neutral, background, and text — each with copy-ready hex, RGB, and HSL values.
Can I use the servicenow.com color palette?
You can copy any hex code or export the whole palette to CSS variables, Tailwind, or design tokens. Brand colors may be trademarked, so use them for inspiration or compatibility — not to imitate a brand.
How servicenow.com has looked over time
Snapshots of servicenow.com's palette — the colors the site showed at different points in time, most recent first. Entries marked “archived” are reconstructed from the Web Archive.
- Archived#81b5a1#fcfcfc#293e40#dee9e7
- Archived#f2cfb7#81b5a1#fefdfd#293e40#576665
- Archived#e52229#4b080b#258dfc#ffffff#666666#000000
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