What is substack.com's primary brand color?

substack.com's primary brand color is Teal, hex #056F5D.

What accent color does substack.com use?

substack.com pairs its primary with Cadet Blue (#669B90) as an accent.

How many colors are in the substack.com palette?

This palette lists 7 role-labeled colors — primary, accent, neutral, background, and text — each with copy-ready hex, RGB, and HSL values.

Can I use the substack.com color palette?

You can copy any hex code or export the whole palette to CSS variables, Tailwind, or design tokens. Brand colors may be trademarked, so use them for inspiration or compatibility — not to imitate a brand.

Gallery / Color palette

substack.com color palette

The brand palette extracted from substack.com — primary, accent, neutral, background, and text colors with copy-ready hex codes and one-click export to CSS, Tailwind, and design tokens. Last updated June 17, 2026.

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Primary

Teal

#056f5d

rgb(5, 111, 93)

hsl(170, 91%, 23%)

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Accent

Cadet Blue

#669b90

rgb(102, 155, 144)

hsl(168, 21%, 50%)

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Accent

Pumpkin

#fe6819

rgb(254, 104, 25)

hsl(21, 99%, 55%)

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Accent

Wheat

#ffd2bb

rgb(255, 210, 187)

hsl(20, 100%, 87%)

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Background

White

#ffffff

rgb(255, 255, 255)

hsl(0, 0%, 100%)

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Text

Charcoal

#363737

rgb(54, 55, 55)

hsl(180, 1%, 21%)

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Neutral

Lavender

#e2e8e7

rgb(226, 232, 231)

hsl(170, 12%, 90%)

CSS variables

:root {
  --color-primary: #056f5d;
  --color-accent-1: #669b90;
  --color-accent-2: #fe6819;
  --color-accent-3: #ffd2bb;
  --color-background: #ffffff;
  --color-text: #363737;
  --color-neutral: #e2e8e7;
}

Tailwind v4

@theme {
  --color-primary: #056f5d;
  --color-accent-1: #669b90;
  --color-accent-2: #fe6819;
  --color-accent-3: #ffd2bb;
  --color-background: #ffffff;
  --color-text: #363737;
  --color-neutral: #e2e8e7;
}

About the substack.com color palette

substack.com's brand palette is built around Teal (#056F5D) as its primary color, paired with Cadet Blue (#669B90) as an accent. Below are all 7 colors with copy-ready hex, RGB, and HSL values, plus one-click export to CSS variables, Tailwind, and design tokens.

Teal · Primary: — the dominant brand color — used for logos, primary buttons, and key moments.
Cadet Blue · Accent: — a secondary highlight for links, callouts, and interactive states.
Lavender · Neutral: — a supporting tone for borders, dividers, and muted UI surfaces.
White · Background: — the base surface the rest of the palette sits on.
Charcoal · Text: — the primary readable foreground color.

Frequently asked questions

What is substack.com's primary brand color?: substack.com's primary brand color is Teal, hex #056F5D.
What accent color does substack.com use?: substack.com pairs its primary with Cadet Blue (#669B90) as an accent.
How many colors are in the substack.com palette?: This palette lists 7 role-labeled colors — primary, accent, neutral, background, and text — each with copy-ready hex, RGB, and HSL values.
Can I use the substack.com color palette?: You can copy any hex code or export the whole palette to CSS variables, Tailwind, or design tokens. Brand colors may be trademarked, so use them for inspiration or compatibility — not to imitate a brand.

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