What is hp.com's primary brand color?

hp.com's primary brand color is Blue, hex #0249D8.

What accent color does hp.com use?

hp.com pairs its primary with Cornflower Blue (#8DADEC) as an accent.

How many colors are in the hp.com palette?

This palette lists 5 role-labeled colors — primary, accent, neutral, background, and text — each with copy-ready hex, RGB, and HSL values.

Can I use the hp.com color palette?

You can copy any hex code or export the whole palette to CSS variables, Tailwind, or design tokens. Brand colors may be trademarked, so use them for inspiration or compatibility — not to imitate a brand.

Gallery / Color palette

hp.com color palette

The brand palette extracted from hp.com — primary, accent, neutral, background, and text colors with copy-ready hex codes and one-click export to CSS, Tailwind, and design tokens. Last updated June 17, 2026.

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Primary

Blue

#0249d8

rgb(2, 73, 216)

hsl(220, 98%, 43%)

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Accent

Cornflower Blue

#8dadec

rgb(141, 173, 236)

hsl(220, 71%, 74%)

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Background

Snow

#fbfbfb

rgb(251, 251, 251)

hsl(0, 0%, 98%)

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Text

Midnight Blue

#1a1a1a

rgb(26, 26, 26)

hsl(0, 0%, 10%)

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Neutral

Light Gray

#d2d2d2

rgb(210, 210, 210)

hsl(0, 0%, 82%)

CSS variables

:root {
  --color-primary: #0249d8;
  --color-accent: #8dadec;
  --color-background: #fbfbfb;
  --color-text: #1a1a1a;
  --color-neutral: #d2d2d2;
}

Tailwind v4

@theme {
  --color-primary: #0249d8;
  --color-accent: #8dadec;
  --color-background: #fbfbfb;
  --color-text: #1a1a1a;
  --color-neutral: #d2d2d2;
}

About the hp.com color palette

hp.com's brand palette is built around Blue (#0249D8) as its primary color, paired with Cornflower Blue (#8DADEC) as an accent. Below are all 5 colors with copy-ready hex, RGB, and HSL values, plus one-click export to CSS variables, Tailwind, and design tokens.

Blue · Primary: — the dominant brand color — used for logos, primary buttons, and key moments.
Cornflower Blue · Accent: — a secondary highlight for links, callouts, and interactive states.
Light Gray · Neutral: — a supporting tone for borders, dividers, and muted UI surfaces.
Snow · Background: — the base surface the rest of the palette sits on.
Midnight Blue · Text: — the primary readable foreground color.

Frequently asked questions

What is hp.com's primary brand color?: hp.com's primary brand color is Blue, hex #0249D8.
What accent color does hp.com use?: hp.com pairs its primary with Cornflower Blue (#8DADEC) as an accent.
How many colors are in the hp.com palette?: This palette lists 5 role-labeled colors — primary, accent, neutral, background, and text — each with copy-ready hex, RGB, and HSL values.
Can I use the hp.com color palette?: You can copy any hex code or export the whole palette to CSS variables, Tailwind, or design tokens. Brand colors may be trademarked, so use them for inspiration or compatibility — not to imitate a brand.

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